Wednesday, 21 September 2016

'An ode to the hoody' analysis

English AS Language
Monday 19th September

Quick definitions
Implied Audience:
      Who the writer thinks is reading his piece of writing.

GRAMPS:
  • Genre
  • Register
  • Audience
  • Mode
  • Purpose
  • Subject
The grammar used in the article 'an ode to the hoody' is specifically selected to attract certain audiences and more easily persuade the readers. For instance, the word "we" is repeated several times throughout the article, this is a personal pronoun and helps position the audience with the reader, and can be more persuasive. Also, by using words only heard in the urban dictionary (e.g "chuff" and "buggers") the article appears informal, and would attract younger generations. But the article progressively becomes more formal, moving away from such words. The verb "shagging" further enforces the informal tone, and further appeals to younger generations. The verb "Arrrgh" (I take it that's a verb) also appears informal. Adjectives such as "pompous" (used with "politicians") also reflects this.  
The audience would be mostly younger generations who wish to find a reason that their teacher at school should not ban hoodys. But due to the words used (of which an older generation might not understand) it would likely be younger generations. And I imagine the implied audience would also have been younger generations/teenagers. Since the nouns; "nokia", "hoody", and "hangover". Last time I checked the internet, I couldn't find a 98 year old with a hangover.
The purpose of the text is to argue the side of the hoody, and persuade those who are planning on banning the hoody to re-think. The subject is hoodys.

My Response

I am very anti hoody, and I've found this article unable to convince me. Especially due to the rather poor arguments for. Firstly, "It is true that muggers and criminals wear hoodys" but there are endless options out there; balaaclavas, bandannas, hats, caps and masks, and besides -is banning hoodies (side note, the spelling of hoodys changes here) going to cause a drop in crime rate? No. While yes the only real way to totally eradicate crime is to put a ban on human life, banning hoodies would reduce crime rate, for none of the other options are as "simple yet ingenious in design, fair in cost, [or] widely available".

GRAMPS a summer task article:  

http://www.bbc.co.uk/news/uk-england-devon-37198688
This article is purposed to persuade those who voted 'brexit' in the referendum that they made a bad decision. The subject is Britain's waters, where, under European law, they were made clean- As the article states; "By 2015, 97% of England's bathing waters had passed the commission's minimum standards, compared to only 27% in 1990." By giving statistics and by words it uses ("legislation... independent regulator") it can be easily argued the article retains a serious register. This also affects the audience, most likely being aimed at those who are old enough to vote, and older.
The grammar used isn't fun, or rhyming, it is of a very serious note. Probably specifically selected to attract older, wiser generations and to keep up the BBC's reputation.